Ideas of how to market your film

Currently there is a remake of Carrie. I found it interesting that a way they have marketed their movie was by creating a Carrie Prank (video below). By creating this video it can encourage people to watch the film if they enjoyed the prank. 

Definition of Research

In the broadest sense of the word, the definition of research includes any gathering of data, information and facts for the advancement of knowledge.

British Board of Film Classification- Rating 18

Not normally override the principle that adults should be free to choose their own entertainment. exceptions are most likely in the following areas:

Where material or treatment appears to be BBFC to risk harm to individuals or, through their behavior, to society. May cause harm to public health or morals. 

British Board Of Film Classification - Rating 15

Discrimination 

The work as a whole must not endorse discriminatory language or behaviour. 

Drugs

Drugs taking may be shown but the film as a whole must not promote or encourage or misuse. 

Horror

Strong treat and menace are permitted unless sadistic or sexualised. 

Imitable Behaviour 

Easily accessible weapon should not be glamorized.

Language

There may be frequent use of strong language.

Nudity 

Sex

Theme

 No theme is prohibited, provided the treatment is appropriate for 15 years old

Violence

May be strong but should not dwell on the infliction of pain or injury 

 

Other Types of Codes

 

Bathe argues that every narrative is interwoven with multiple codes.

 

 

Hermeneutic code- Story not fully explained, full truth avoided, keeps audience guessing till final scene when all is revealed.

 

Proairetic code- action/event that indicates something else is going to happen. By witnessing this, audience can say what character will do/ what will happen next.

 

The Enigma Code

 

 

Enigma is something that needs to be solved.

 

The Enigma code portrays a mystery to draw an audience in, pose questions and, as such, become intrigued in the piece.  

 

 

According to Bathes, the sequence is followed:

 

• Thematisation
• Positioning
• Formulation
• Promise of an answer
• Fraud
• Equivocation
• Blocking
• Suspended answer
• Partical answer
• Disclosure of the truth